BRAND AND MARKETING MANAGEMENT

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First comes the brand, and the marketing follows. An excellent corporate and product brand is required for successful marketing, sustainable customer relationships and the establishment of an attractive employer brand. In order to be able to lead a brand and to keep marketing consistent across all company and product areas, a company has to know it's own brand values and anchor them in the company.

The sales and customer service team of a company plays a central role here: it has a direct line to the customers and knows what they value and demand. Those who systematically use this feedback - from product development to communication - create the best conditions for successful brand and marketing management.

KNOWLEDGE & EXPERIENCE

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As a marketing and corporate communications expert with leadership experience, I know all the facets of brand management and marketing - from strategy to implementation. I hold a degree in business administration (MBA), with a focus on trade and commerce, at Cooperative State University in Stuttgart. I acquired my knowledge in project management, graphics, layout, text and programming at seminars and "on the job". In my Marketing Blog you will find current topics on digital marketing.

IMPROVE YOUR BRAND & YOUR MARKETING!

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Ready to start your next brand or marketing project? That's great! Give me a call or send me an email and I will get back to you as soon as possible! Here's how you can reach me at the office: or +49(0)7531/999-1334.

Here you find all the marketing solutions provided by SÜDKURIER Medienhaus:

www.suedkurier-medienhaus.de